Unlocking Business Value: Why Hard-Tech Decarbonization Is Your Next Competitive Edge
On September 12, 2023, ahead of COP28 in Dubai, Bill Gates issued a strategic memo—reported by MIT Technology Review’s “The Spark”—that fundamentally shifts corporate climate strategy. Rather than over-relying on short-term offsets and carbon accounting gymnastics, Gates calls on business leaders to invest in firm, clean power and hard-tech abatement across power generation and heavy industry. In an era of exploding AI demand and tightening grid capacity, the companies that secure reliable, low-carbon inputs today will enjoy predictable margins, lower capital risk, and enduring supply-chain resilience.
1. The Business Imperative
- Firm Power as a Strategic Asset: AI and electrification are projected to boost corporate electricity demand by up to 5% annually through 2030, according to the International Energy Agency. Locking in 24/7 clean energy at stable rates—via advanced fission SMRs, geothermal, or long-dated PPAs—is no longer optional. One scenario: a 100-MW AI data center that secures a 15-year offtake at $55/MWh could avoid $12M in peak-power price spikes over a decade.
- Hard-Tech Abatement Over Offsets: “Offsets are a crutch, not a solution,” Gates writes. Instead, target real-economy decarbonization in steel, cement, and fertilizer where emerging technologies can flip cost curves. For example, locking in green steel MOUs at $800/ton—compared to $750 for conventional steel—provides early-mover pricing power as carbon pricing intensifies.
- Carbon Removal as a Hedge: Durable methods like mineralization (CarbonCure) and high-quality direct air capture (Climeworks) are on track to hit $40–50/ton by 2030, versus $300/ton in 2020. Gates advises treating removal credits as a supplemental hedge, not your primary decarbonization lever.
2. Translating Tech to Business Value
Breakthrough Energy—Gates’ investment vehicle since 2015—has backed advanced fission projects (TerraPower, Nuscale SMRs), fusion startups (Commonwealth Fusion Systems), and PEM electrolyzer firms (Plug Power). While Gates holds stakes in these ventures, independent analysis by Deloitte forecasts a 60% cost reduction for electrolytic hydrogen by 2030, validating the business case for early participation.
3. Actionable Roadmap & KPIs
To convert Gates’ memo into measurable impact, business leaders should adopt the following KPIs and milestones:

- 24/7 CFE Percentage: Increase the share of carbon-free electricity to ≥70% of total load within 5 years, shifting from annual RECs to hourly-matched energy procurement.
- Firm-Power KPI: Secure long-dated (10–20 year) offtake agreements for advanced fission or storage-backed renewables to cover ≥50% of peak demand.
- Climate Spend Reallocation: Reallocate 25–30% of current offset and REC budgets toward direct investments in hard-tech abatement capex and offtakes for process heat, steel, and cement.
- Carbon Removal Quality Floor: Deploy pilots for removal solutions targeting ≤$100/ton by 2027, tracking technology readiness levels and cost curves quarterly.
4. Real-World Example
Consider a multinational automotive parts manufacturer facing rising carbon prices in the EU. By issuing an RFP for green steel with a 15-year volume-flex contract at $820/ton (indexed to inflation), the company locked in a 2.5% cost advantage over competitors exposed to spot markets—translating to $5M in avoided material costs in the first year alone.

5. Due Diligence & Conflict Disclosures
Gates’ memo transparently notes his Breakthrough Energy investments in fusion (Helion), fission (Nuscale), and carbon removal (Climeworks). Independent forecasts—from the International Energy Agency and Deloitte—corroborate projected demand growth and cost declines. Companies should conduct third-party due diligence on technology vendors and validate supply-chain readiness, especially in light of potential export controls on critical nuclear components.
6. Next Steps & Calls-to-Action
- Run integrated power-and-carbon scenarios for all major sites by Q2 2024; evaluate the impact of 24/7 CFE procurement on EBITDA and ROI.
- Issue RFPs for 10- to 20-year firm power offtakes, including options for SMRs and battery-storage hybrids; shortlist at least three suppliers by year-end.
- Co-invest with technology partners in one pilot each for electrolytic hydrogen and mineralization, aiming to reduce cost curves by 30% by 2027.
- Establish an internal “firm power” steering committee, tying executive bonuses to the 24/7 CFE KPI and climate spend reallocation targets.
By shifting spend from paper offsets to real-world capacity building and securing long-term, low-carbon inputs, your organization can unlock new margins, de-risk future regulations, and position itself as an industry leader in the clean-energy transition.

Sources: Bill Gates, “The Way Forward on Energy & Climate,” September 12, 2023 memo; MIT Technology Review (“The Spark”); International Energy Agency; Deloitte 2022 Energy Transition Outlook.



